1. Introduction
- What is a brand?
- What famous brands can you name?
- Can a brand be good or bad?
- What are your favourite brands?
- What is the role of a logo in a brand?
2. Warm up
Can you imagine an imaginary
Menagerie manager managing
An imaginary menagerie?
Ты можешь представить воображаемого
Руководителя зверинца, который
Руководит воображаемым зверинцем?
3. Game
4. What are the qualities of a good logo?
a) Simple
b) Memorable
c) Positive
d) Speaks about the product
e) Original
f) ___
5. Create your own logo
a) What type of business you’ll create it for?
b) How different you will be from your competitors?
c) __